Effective date: 12 October 2026 · LeadWise B.V., Zeist, The Netherlands
Please read these Terms carefully before purchasing or using our Products. By using LeadWise's Products, you confirm that you have read, understood and agree to be bound by these Terms. If you do not agree, please do not use our Products.
By accessing or using our Products, creating an account, starting a free trial, or subscribing to our Products, you confirm that you are at least 18 years old (or the age of majority in your jurisdiction) and that you accept these Terms in full.
Access to LeadWise is always personal to the individual using it. Most Subscriptions are bought by individuals through the App. Organisations can also buy seats for named individuals directly from us, on the terms set out in Section 4; this is arranged with us directly and is not a self-service feature of the App. If you arrange or purchase seats on behalf of an organisation, you confirm that you have authority to bind that organisation to these Terms in respect of that purchase.
If you pay for an Individual Subscription with a company card or are reimbursed by your employer, the Subscription is still yours as an individual, and your account, progress and results remain personal to you.
We reserve the right to update these Terms at any time. We will notify you of material changes by email or via a notice on our platform. Continued use of our Products after notification constitutes acceptance of the revised Terms.
Your Subscription grants you a non-exclusive, non-transferable, personal licence to install and use the App on iOS and Android devices you control, and to access and use our Products for your own professional development, for as long as your Subscription remains active. This licence ends when your Subscription ends, whether through cancellation, non-renewal, or termination under these Terms.
Some features let you submit content: your written answers to exercises, and your thumbs-up or thumbs-down ratings and any comments you leave on a lesson. You keep ownership of what you write. You grant us a non-exclusive, royalty-free licence to store, process and display that content back to you in order to provide the service, and, in the case of feedback you give on our content, to use it internally to review and improve the programme. Where we act on content feedback, we do so in a form that does not identify you.
What you submit must not be unlawful, abusive or harassing, must not contain material belonging to someone else that you do not have the right to share, and should not contain sensitive personal information about other people. We may remove content that breaches this.
This section describes Individual Subscriptions bought through the App. If your access is provided through an Organisation Subscription, see "Organisation subscriptions" at the end of this section instead — the free trial, store pricing and store billing terms below do not apply to it.
Individual Subscriptions are bought inside the App as native in-app purchases through the Apple App Store or Google Play, depending on your device. Apple or Google is the merchant of record for the transaction: they take payment, issue your receipt, and hold the billing relationship, including renewals and cancellations. We never receive or store your card or payment details.
We use RevenueCat (RevenueCat, Inc.) as our subscription management processor. RevenueCat receives purchase information from the Stores and tells the App whether your Subscription is active. What RevenueCat receives, and how long it keeps it, is described in our Privacy Policy.
New Subscriptions begin with a 14-day free trial. The trial is offered through the App Store or Google Play as an introductory offer on the plan you choose. You confirm the purchase up front with your Store account, and you will not be charged until the trial period ends, unless you cancel before then. If you do not cancel before the trial ends, your chosen plan starts automatically and your Store account is charged.
You can cancel at any time during the trial at no cost, through the App Store or Google Play — see Section 14.
The price that applies to you is the price shown in the App, for your plan and your country, at the moment you confirm the purchase. Prices are set per country in the App Store and Google Play consoles and are read by the App at the time you view them, so they vary by country and are charged in your local currency. Applicable taxes are handled by the Stores.
Illustrative pricing only: in the European Union, LeadWise is priced from €34.99 per month or €349.99 per year; in the United States, from $34.99 per month or $349.99 per year. These are reference examples for those markets, not a quoted price for your purchase. Your actual price depends on your country and is always shown in the App before you buy.
We may change our prices for future purchases at any time, and may run promotional or introductory offers. For a Subscription you already hold, any price change is applied through the App Store or Google Play and is governed by their rules, which determine the notice you receive and whether your agreement is required before a new price can take effect. If you do not wish to continue at a new price, you can cancel through the Store before it applies.
If you are a consumer based in the European Union, you have the right to withdraw from your purchase within 14 days of making it, without giving any reason, in accordance with EU consumer protection law.
Exception: by accessing LeadWise content after your purchase, you expressly request that we begin providing the digital content and coaching services immediately. You acknowledge that this may affect your right of withdrawal in relation to the period of service already provided, in accordance with Article 16(m) of the EU Consumer Rights Directive.
How refunds work: because your purchase is made through the App Store or Google Play, any refund is requested from and issued by Apple or Google under their own refund policies. We cannot process or issue a refund for a Store purchase ourselves. You can request a refund directly from Apple or Google, and if you are exercising your right of withdrawal you can also contact us at info@leadwise.app and we will support your request to the Store, including confirming that you have withdrawn within the 14-day period.
To cancel your Subscription at any time, see Section 14 (Termination, Cancellation and Account Deletion).
An organisation can buy LeadWise seats for named individuals directly from us. This is a separate arrangement from the Individual Subscription described above, and the free trial, store pricing, store billing and right-of-withdrawal terms in this section do not apply to it.
To discuss organisation seats, contact us at info@leadwise.app.
We process your personal data in accordance with our Privacy Policy, which forms part of these Terms. By using our Products, you acknowledge that you have read and understood our Privacy Policy.
We are committed to GDPR compliance and will handle your data with care. The AI Coach is powered by a third-party AI provider (Google), via its commercial API. Conversations are processed under paid-service terms that do not permit Google to use them to train its own models. Your coaching conversations are not used to train Google's models.
How long we keep your data is set out in our Privacy Policy, including the automatic deletion of accounts that have had no active Subscription and no sign-in for three years, and the limit on the number of coach conversations we retain.
The 360° feedback tool lets you invite your manager and your direct reports to rate your leadership. We send each invitation by email on your behalf, containing your name and a personal link.
You may only invite people you genuinely work with and who would reasonably expect to hear from you about your development, and you should tell them the invitation is coming before you send it. You must not use the tool to contact anyone else, or to send unsolicited email. You are responsible for the accuracy of the names and email addresses you enter.
This section applies to you even if you do not have a LeadWise account. By opening your invitation link and submitting a response, you agree to these Terms as they apply to that use.
Our Privacy Policy applies to Invited Raters as well as to account holders, and sets out what we collect, how long we keep it, and the rights you have over it.
We reserve the right to:
LeadWise is an ongoing programme, not a fixed library. New content is released on a weekly basis and the programme continues to expand over time. We may add, revise, re-record or withdraw individual modules, exercises and features as the programme develops. We will not remove so much content that your Subscription no longer provides the core service you subscribed to.
We will make reasonable efforts to ensure our platform is available and functioning correctly, but we do not guarantee uninterrupted access. We may carry out maintenance that causes temporary unavailability and will aim to notify users in advance.
If you allow them, we send push notifications ("nudges"). These include reminders about new content and unfinished weeks, and a weekly coaching nudge — a short piece of guidance tied to that week's programme. A push notification is only one way the coaching nudge reaches you: it is also shown inside the App when you next open it, for up to two weeks after it is released, whatever your notification setting. Notifications are optional and you can turn them off at any time in the App or your device settings, without affecting the rest of your Subscription. We recommend enabling them so that reminders and the coaching nudge reach you when you are not in the App.
The Lisa AI management coach uses artificial intelligence to provide coaching guidance. By using the AI Coach, you acknowledge and agree that:
We may suspend or withdraw your access to the AI Coach, without affecting the rest of your Subscription, if you use it in breach of this section.
In compliance with the EU AI Act, we confirm that the Lisa AI Coach is not a high-risk AI system as defined under that regulation.
All content on our platform — including but not limited to text, audio, exercises, the self-assessment framework, the 360° feedback framework, the 12 behaviours model, your 90-day roadmap, branding, and software — is the intellectual property of LeadWise B.V. and is protected by copyright and other applicable laws.
You are granted a personal, non-commercial licence to use the content for your own development. You may not copy, reproduce, distribute or commercialise any part of our content without our prior written consent. Content you submit yourself is covered by Section 3.
We provide our Products in good faith and aim to ensure they are accurate, up to date and effective. However, we make no warranty that:
To the extent permitted by law, we disclaim all implied warranties, including warranties of merchantability and fitness for a particular purpose.
To the fullest extent permitted by applicable law, LeadWise B.V. shall not be liable for any indirect, incidental, special, consequential or punitive damages arising from your use of or inability to use our Products.
Our total liability to you for any claim arising out of or in connection with these Terms or our Products shall not exceed the amount you paid us in the 12 months preceding the claim.
Nothing in these Terms limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any liability that cannot be excluded by law.
You agree to indemnify and hold harmless LeadWise B.V. and its officers, employees and agents from any claims, damages, losses or expenses (including reasonable legal fees) arising from your breach of these Terms or your misuse of our Products.
We will not be liable for any failure or delay in performance caused by circumstances beyond our reasonable control, including but not limited to natural disasters, pandemics, war, cyberattacks, government action, or failure of third-party infrastructure.
You may cancel your Subscription at any time through the App Store or Google Play, whichever you subscribed with. In the App, Settings → Manage Subscription opens your Store's subscription page for you. Cancelling stops future billing, and you keep access until the end of the period you have already paid for.
Cancelling does not by itself entitle you to a refund for the current billing period, unless you qualify under the right of withdrawal (Section 4). Refunds are requested from and issued by the Store, as described in that section.
Organisation Subscriptions are not cancelled through the Stores. They run for the agreed period and end in accordance with Section 4 and the applicable invoice or written agreement. If your access was provided through an Organisation Subscription, it ends when that arrangement ends or when your seat is withdrawn; your account and the data in it are handled as described in our Privacy Policy.
Deleting your LeadWise account does not cancel your Subscription. Your Subscription is held by the App Store or Google Play, not by us, and we are not able to cancel it on your behalf. If you delete your account without cancelling in the Store first, the Subscription remains active and billing continues until you cancel it there.
For that reason, the App will not let you delete your account while it can see an active Subscription. It asks you to cancel in the Store first and links you to the right page. Once your Subscription has been cancelled, you can delete your account in the App under Profile → Settings → Account Actions → Delete Account. Deletion is permanent, takes effect immediately, and cannot be undone.
We may terminate or suspend your access immediately if you breach these Terms. Upon termination, your licence to use our content ends and you must cease all use of our platform. Where your access is terminated for breach, this does not cancel any Subscription you hold with the App Store or Google Play, which you remain responsible for cancelling.
These Terms are governed by the laws of The Netherlands. Any disputes that cannot be resolved amicably will be submitted to the exclusive jurisdiction of the competent courts in Utrecht, The Netherlands.
If you are a consumer in the EU, you may also use the EU Online Dispute Resolution platform at ec.europa.eu/consumers/odr.
We may amend these Terms from time to time. We will give you reasonable notice of material changes by email or via a notice on our platform. The most current version of these Terms will always be available at www.leadwise.app/terms-conditions.
If you have any questions about these Terms, please contact us: